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Case studies

Projects

Case studies of three projects: the problem, what I built, the decisions behind it and what I learned.

  • AIrticlesConsulting projectJan to Aug 2025

    An AI pipeline that writes, illustrates and publishes SEO articles

    Result
    100+paying customersJan to Aug 2025, while I was on the project · 7.5K+ articles and 99%+ uptime
    • TypeScript
    • Node.js
    • React
    • AWS
    • OpenAI
    Quick look: problem and my part: AIrticles
    Problem
    Businesses that rely on search traffic need a steady flow of SEO content, and writing, illustrating and publishing each article by hand is slow and expensive.
    My contribution
    Built the first version of the product, frontend and backend, as a consultant through Novva Solutions: the generation pipeline, sign-in, billing, a CTA generator and a conversion-tracking pixel. Then ran the pipeline in production.
    The AIrticles dashboard, listing generated articles and their publishing status
  • ONYXPersonal productJun 2026 to presentPre-launch

    An offline-first powerlifting log that does the math between sets

    Result
    500+automated testsPre-launch, so no usage numbers yet · 180+ merged pull requests since June 2026
    • React
    • TypeScript
    • Fastify
    • PostgreSQL
    • Astro
    Quick look: problem and my part: ONYX
    Problem
    Lifters log their training in spreadsheets and do the math between sets by hand, and generic apps are in English and don't speak the sport's language.
    My contribution
    Built it alone, from the product definition to production: an offline-first React PWA, a Fastify and PostgreSQL API with cross-device sync, and the deployment.
    Home screen with the next workout of the program and the lifter's current strength
  • River Effluent SimulatorClient projectDec 2024 to Feb 2025

    A desktop app that simulates river water quality and optimizes where effluents are discharged

    Result
    ~30,000river simulations in one optimized runDefault settings · Dec 2024 to Feb 2025 · the study's findings are the researcher's
    • Python
    • PyQt5
    • Matplotlib
    • pandas
    • PyInstaller
    Quick look: problem and my part: River Effluent Simulator
    Problem
    Deciding where effluents may be discharged into a river, and how much they must be treated, means running many water-quality scenarios, which is impractical by hand.
    My contribution
    Sole developer for a PhD researcher: the QUAL-UFMG model in Python, a multi-objective genetic algorithm, the desktop interface, tests and a Windows executable.
    The simulator's results screen, with dissolved oxygen, BOD and flow profiles along the river